ANTA ranks eighth in global apparel top 10 list
ANTA ranks eighth on the 2022 Most Valuable Global Apparel BrandsTop 10 list. [Photo/WeChat account: antagroup_2020]
Chinese sportswear brand ANTA, which is valued at $3.77 billion, was listed eighth on the BrandZ's Most Valuable Global Apparel Brands Top 10 list released by Kantar Millward Brown, an international market consulting agency on June 15.
Athletes of Team China were decked out in ANTA apparel at the Beijing 2022 Winter Olympic Games, which increased national pride and strengthened the brand's image.
The rationale for ANTA's inclusion was due to its reputation for innovation, quality, and dependability, and gave it a boost in the market.
ANTA, as a major brand in China's sports apparel industry, delivers high-quality products and service, as well as a in-depth relationship between the brand and its customers.
In a complex and changing external environment, ANTA has maintained its brand vitality and market leadership by adhering to innovation and generating the maximum value for consumers.
Since 1998, BrandZ has polled over 4 million consumers in 51 markets, covering 18,000 brands in areas such as apparel, automobiles, luxury goods, personal care, and alcohol. It is a significant source for assessing global brand value.